Sumner Wash.-based Torklift International upgraded its website giving customers and dealers a more user-friendly experience including automated application guides, dealer portal and mobile-friendly viewing functions. 

“We highly value our customers and dealers. Their experience navigating our website and their ability to easily access information is important to us,” said Torklift President Jack Kay in a press release.

The recent update features part number updates in real time allowing visitors to get the most accurate part numbers and products that fit the newest 2018 truck and trailer models as they are released. The site also features decreased load times and provides better functionality.

Included in the website is a dealer portal that allows Torklift certified dealers access to application guides, updates on the resale pricing policy, do-not-sell list and top 40 selling Torklift parts.

“By indicating the vehicle year/make/model with the click of a button, customers and dealers can easily access fitments across the entire Torklift product line at once including frame-mounted tie downs, SuperHitch, StableLoad suspension upgrades and more,” said Kay. “This functionality is more intuitive and saves time when locating correct part numbers.”

New automated guides are now available for additional vehicle, trailer and truck camper accessories like the GlowStep Series and HiddenPower under-vehicle battery mount. A new GlowStep Revolution fitment guide for trailer steps is updated daily as new trailer fitments are confirmed.

Additional optimization includes mobile friendly view. Whether on a mobile device, tablet or desktop the site is fully accessible to users.

To learn more about Torklift products visit www.torklift.com.