Following on the heels of a successful debut of its new Sunbrella fabric at the National RV Trade Show Dec. 2-4 in Louisville, Ky., Trivantage executives and designers hosted a more informal product introduction at the RV/MH Hall of Fame/Indiana Event Center in Elkhart, Ind., Monday evening (Dec. 8) to showcase the new UV-resistant product line.
“We’re going to show the color concepts that we’ve put together with our Sunbrella product as well as the new color trends we see unfolding in the marketplace,” noted Al Johnson, vice president of commercial sales for Trivantage, a division of Glen Raven Inc., Glen Raven, N.C. “Sunbrella is a higher-end product that has a large share in the outdoor furnishings market and we’re introducing it as a viable alternative in the RV market.”
The gathering included a social cocktail reception for attendees to mingle and spend time discussing and examining the new fabrics as well as a more formal presentation led by Emily Eby, a designer with Glen Raven Custom Fabrics.
“We wanted to bring OEM designers and executives together so they could become acquainted with the product and how it can benefit the RV market,” Eby said afterwards. “Sunbrella is a UV- and fade-resistant product which is great is it’s used in an area that’s exposed to sunlight, but it’s also an excellent choice due to its performance properties. It’s bleach-cleanable, for example, making it a good choice for interior applications — especially in RVs that have a lot of traffic or pets.”
According to Johnson, the product already is well-proven elsewhere.
“We’re the largest maker of fabrics for the awning and marine business, which require high UV-resistance for outdoor use for the long term.,” he noted, adding that the company has 12 branches located throughout the U.S. as well as a catalog featuring 9,600 products in the manufacturing of everything having to do with upholstery and outdoor furniture.
For more information on Trivantage and its Sunbrella fabric, go to www.Trivantage.com or call (800) 786-1876.