Truma is partnering with Leisure-Tech to expand its presence in Australia. The newly established joint venture, based in Melbourne, will oversee the sales and service of Truma products in Australia.
“Australia is the third largest recreational vehicle market in the world after the U.S. and Europe, and of strategic importance to us. With our new sales partner, we will be able to focus more strongly on the needs of our local customers,” said Alexander Wottrich, CEO of Truma, in a press release.
Leisure-Tech and Truma will punctuate their commitment in Australia by serving as the main sponsor of the Victorian Caravan, Camping & Touring Supershow in Melbourne for the next three years.
“This is a decisive contribution to further establish our brand in the Australian market,” Wottrich said. This year the trade show will take place from Feb. 20-25.