Forest City, Iowa-based Winnebago Industries Inc. was named “Newsmaker of the Year” for 2013 by RVBusiness Magazine and RVBUSINESS.com.
“We picked Winnebago as our 2013 Newsmaker of the Year over and above other companies that also benefitted from last year’s recovering marketplace because the Iowa-based RV builder has to a great extent reinvented itself as it strives to become more of sales-driven company versus a manufacturing-centric firm,” said Sherman Goldenberg, partner and publisher of RVBusiness, in a press release. “This transformation is largely a response to challenges posed by a revamped senior management team led for the past three years by Chairman, CEO and President Randy Potts, a 30-year Winnebago veteran, and, more recently, by Scott Degnan, a former Fleetwood Enterprises Inc. exec who now serves as vice president of sales and product management. And in the final analysis, RVB’s staff concluded, the rebirth of Winnebago, a company billing itself as ‘The Most Recognized Name in Motor Homes,’ is in many ways emblematic of the entire industry’s ongoing recovery.”
“It is a great honor for Winnebago and all our employees to be recognized by RVBusiness for this prestigious award,” said Winnebago Industries Chairman, CEO and President Randy Potts. “We’ve worked very hard in this recovering market, literally reinventing ourselves in every aspect of our business from the way we manage the product development process to branding our products and beyond. We look at every day as a new opportunity for continued improvement and will continue to make the changes necessary to grow profitably as we go forward. We’re very excited about what the future holds for Winnebago.”